The Power of Specialty Merchandise Wholesalers

What are the types of specialty merchandise wholesalers and what sets them apart from other wholesalers? Specialty merchandise wholesalers are businesses that focus on providing specific categories of goods to retailers, often with value-added services like bulk breaking, delivery, and credit. They play a crucial role in the supply chain, ensuring that retailers have access to the products they need to meet consumer demand. Let's explore the different types of specialty merchandise wholesalers that exist and what distinguishes them from other wholesalers.

There are several types of specialty merchandise wholesalers, each with its own unique characteristics and functions:

Rack Jobbers:

Rack jobbers provide merchandise such as music, magazines, or health and beauty products to retail stores, often managing the display racks as well. They specialize in specific product categories and help retailers maintain a well-stocked inventory to attract customers.

Drop Shippers:

Drop shippers, also known as desk jobbers, take orders from retailers and pass them on to manufacturers or other wholesalers, who then ship the goods directly to the buyers. They act as intermediaries between retailers and suppliers, streamlining the distribution process.

Truck Jobbers:

Truck jobbers are wholesalers that operate on a smaller scale, selling and delivering goods directly from their trucks to retailers. They offer convenience and flexibility to retailers by providing on-the-spot access to merchandise without the need for additional shipping or handling.

These types of specialty merchandise wholesalers focus on specific product categories and provide value-added services that set them apart from general wholesalers. They help retailers meet consumer demand effectively and efficiently, ensuring a smooth flow of goods in the market.

← Implementing customer relationship management crm system Social media marketing understanding your audience s preferred channels →