Maximizing Profit in Coat Manufacturing Industry
What factors should a coat manufacturer consider when deciding between building a large factory or a small factory?
To determine the payoffs for the possible levels of production for a small factory, we need to calculate the profit for each level of demand and subtract the cost of production. The profit per coat is $12. The small factory has a production capacity of 60,000 coats per year and a cost of $200,000. For a demand of 30,000 coats per year: For a demand of 50,000 coats per year: For a demand of 60,000 coats per year: For a demand of 120,000 coats per year: The payoffs for the possible levels of production for a small factory are as follows: To determine the payoffs for the possible levels of production for a large factory, we use the same profit per coat of $12. The large factory has a production capacity of 120,000 coats per year and a cost of $450,000. For a demand of 30,000 coats per year: For a demand of 50,000 coats per year: For a demand of 60,000 coats per year: For a demand of 120,000 coats per year: The payoffs for the possible levels of production for a large factory are as follows: Based on the results of (a) and (b), we can construct a payoff table to indicate the events and alternative courses of action. Based on the payoff table, we can construct an opportunity loss table to determine the opportunity loss for each event and action. The opportunity loss table compares the potential losses between building a small factory (Action A) and a large factory (Action B) based on different demand scenarios. It helps in making an informed decision regarding the size of the factory to maximize profits.Determining Payoffs for Small Factory Production
Profit = ($12) x (30,000) - ($200,000) = $360,000 - $200,000 = $160,000
Profit = ($12) x (50,000) - ($200,000) = $600,000 - $200,000 = $400,000
Profit = ($12) x (60,000) - ($200,000) = $720,000 - $200,000 = $520,000
Profit = ($12) x (60,000) - ($200,000) = $1,440,000 - $200,000 = $1,240,000
Determining Payoffs for Large Factory Production
Profit = ($12) x (30,000) - ($450,000) = $360,000 - $450,000 = -$90,000 (negative value indicates a loss)
Profit = ($12) x (50,000) - ($450,000) = $600,000 - $450,000 = $150,000
Profit = ($12) x (60,000) - ($450,000) = $720,000 - $450,000 = $270,000
Profit = ($12) x (120,000) - ($450,000) = $1,440,000 - $450,000 = $990,000
Constructing Payoff Table
Event 1
Event 2
Event 3
Event 4
Action A
$160,000
$400,000
$520,000
$1,240,000
Action B
-$90,000
$150,000
$270,000
$990,000
Constructing Opportunity Loss Table
Event 1
Event 2
Event 3
Event 4
Action A
$0
$0
$0
$0
Action B
$250,000
$250,000
$250,000
$250,000