How Xerox salesperson Lori reduces noise in the communication process

What is Xerox salesperson Lori trying to reduce in the communication process?

Lori often attempts to meet with her potential customers in an environment where they will not be disturbed by interruptions. What is she trying to achieve by doing this?

Answer:

The Xerox salesperson, Lori, is trying to reduce 'noise' in the communication process by choosing an environment free from disruptions to meet with potential customers.

When it comes to effective communication, minimizing noise is essential. Noise can be anything that interferes with the transmission and understanding of a message. It can be physical, psychological, or physiological factors that disrupt the clarity and comprehension of a message.

Lori's strategic decision to meet with potential customers in a quiet and distraction-free environment is aimed at reducing environmental noise. This type of noise can come from external factors like background noise, interruptions, or other disturbances that may impede the communication process.

By eliminating these distractions, Lori increases the chances of her message being heard and understood by her potential customers. This, in turn, enhances the effectiveness of her sales pitch and improves the overall communication experience.